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Benefits Research Group
 
Building Homeowner Power
 
Citizens for Flood Safety
 
Clean Air Cars
 
Family Farm Action
 
Fighting Pension Privatization
 
Handling GASB 43/45 and OPEB
 
Investing for Human Rights
 
Poison PC Update
 
Take Back Campaign
 
Winning Pension Power
 
 
 
 
Take Back Campaign
   
After seeing Lincoln Crow’s work with Californians’ Against Waste in California (see Poison PC’s), the founding leadership of the Computer Takeback Campaign asked for help in developing a campaign communications strategy.


Lincoln Crow worked with a team of leaders from this group to craft a two-day workshop in Washington, DC and a series of follow-up calls. After the Washington meeting, the group asked for a written plan that laid out the audiences the Campaign must reach, tactics that carried key information to those audiences, and messages that helped them understand which direction to move to address the growing toxic threat posed by computer and electronic wastes.


The Campaign seeks to force electronics manufacturers to take responsibility for their products from cradle to grave, rather than passing the costs along to consumers, taxpayers or future generations in the form of long-lasting environmental pollution from lead, mercury, and other toxics.
 

 

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